IAB Certification Store

DMSC Redesignation


The Digital Media Sales Certification (DMSC) is for professionals that are consultative, critical thinking, marketing professionals tasked with driving revenue by selling digital advertising. The salesperson accomplishes this by understanding the digital ecosystem, recognizing the client’s marketing objectives, and providing impactful solutions.

You must:

  • Agree to abide by and uphold the Code of Ethics.
  • Electronically sign the IAB Consent Statement.

You will have six months after purchasing DMSC Redesignation to submit 20 continuing education (CE) credits. Once you have submitted your CE credits, your certification will be re-activated. Your certification will be valid for two years from the date of purchase of your redesignation. All certification requirements must be completed at each recertification cycle (every two years).